Principles of

Bank Operation

BNKG 1303

Session 1 - Banking and You

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Lecture Notes
Chapter Notes
Assignment

Study Questions

Lecture Notes:

Banks - of all types - are Financial Intermediaries. What does that mean?

Any 'Intermediary' - is someone that you go to in order to get something that you don't have. At the same time - it is someone that you take something to that you no longer need. In other words - an intermediary - could also be called a 'market'.

In the old days - you raised crops or animals - and you took those to the local 'market' and maybe you traded your chicken for nails from the blacksmith - or maybe a cow for lumber from the mill. That worked pretty good - but often you might have only a cow to trade - and all you needed was some seed. So you would trade with your cow with the seed dealer for as much seed as a cow was worth (far more than you needed) - so you would then have to find others to trade your excess seed with - until you had only the seed you needed - and other merchandise that you could use (or even trade again later).

For the most part that worked 'ok'. Not great - just 'ok'. The point is - that market - was the ONLY intermediary available.

Then someone came up with the idea of using precious metals - gold and silver - as a means of exchange and even a store of value. If you had a big piece of gold - you could always cut a piece off - when you only needed a little bit - but if a cow was all you had - it didn't work very well to just cut a leg off. The gold could be used any time - it was fairly easy to carry - and most agreed on its value.

Skipping a lot of steps in between - the idea of using gold as a means of exchange and a store of value - eventually came to paper money - which eventually came to things like checking accounts and debit cards. It also came to create a need for a 'bank'. The 'bank' serves as a financial intermediary - since it takes your deposits in the form of cash or checks - and places the funds that the deposit represents into your account. Then - until you need that money - the bank has the ability to lend that very same money to someone who doesn't have enough to do what they need to do. Of course - the bank has the very complicated job of making sure that your money - is available to you when you need it. This is known as liquidity - and will be talked more about - later this semester.

Just remember - when we talk about financial institutions - we are talking about a group that belongs to a larger group known as financial intermediaries.

In years past - for those of you old enough to remember - it seemed there was a bank on every corner. Not just a branch - but an independently chartered banking organization. This was particularly true in Texas - where State banking laws prohibited both Bank Holding Companies and branch banking. Interestingly - at that same time both Savings and Loans (S&L's) and Credit Unions were authorized to have branches - but were limited to the same community.

Bank Holding Companies came into existence long before Branch Banking in Texas. Holding Companies (as the Text explains) can own one or more banks and can even have banks with different types of charters. There was a point - that the 'bank' on every corner - had a different first name - but the same last name. For example, there was Citizens Frost, North Frost, Liberty Frost, etc. - now all of which are just branches of Frost Bank. Many Bank Holding Companies were so situated.

One of the problems that created - was the inability of a customer from the downtown bank to utilize the services of any of the neighborhood banks. So you can imagine it wasn't long before consumer groups pushed for law changes to allow for branch banking.
Interstate banking is another of the major changes that has affected the 'local' bank. In the 'old' days - the local banks only competed with each other - such that with only a single office - convenience was a major factor of which bank a customer would use. With the advent of interstate - and branch - banking, the customers now have choices of dealing with fewer banks - who have more locations.
While bank consolidation has had an enormous impact on the banking world - the customer seems to still want a choice. Often - that choice is for a smaller - maybe more personal approach to service - which results in the chartering of new banks - that are created primarily to service only a smaller geographic area - or to meet the needs of a specific type of client.

"We really sell two products in banking - money and trust." Steve Katz

Trust is also known as a Fiduciary Relationship. That is, when a customer places their financial trust, with a bank - they are relying on the 'bank' to invest wisely and to take appropriate safe guards. This applies not only with the money that is on deposit - but also with the people they hire. In that manner - every employee of the bank - has the same responsibility - to remember that the money in the bank doesn't belong to the bank - it belongs to the hundreds or thousands of people like you and me - that have placed their trust in that bank.

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Chapter Notes:

As this is an "Principles" Course in Banking this text is at a reasonably basic level. As you read through the text - please be aware - that much of the time the use of the word "Bank" is in a generic sense. That is - a 'bank' is a term used to describe a financial institution, whether that institution's charter be from the Texas Banking Department, the Comptroller of the Currency, the National Credit Union Association or the Office of Thrift Supervision.

However, this text was written by the ABA or American Bankers Association - primarily for use in classes made available to BANK employees - and as such is written much more specifically for State or National Banks - than for Credit Unions or Savings Banks. Session 15 will delve into more of the specific differences between types of Financial Institutions.

The text makes the observation that "Employees of financial institutions are responsible...will always be working with the customers in a friendly yet professional manner".

The role of the customer service employee - whether that be teller, new accounts, lending representative etc. - is vital in establishing the relationship of the customer to that bank. Often, a customer may have dealings with only one employee - and how that customer perceives the entire bank - is based on that interaction with only one person.

More discussion in Session 15 - but remember that Credit Unions are not organized in the same manner as a Bank. There is a Board of Directors - and shareholders - but unlike the Bank - the shareholder of a Credit Union are the depositors. Bank shareholders - on the other hand - purchase stock in the Bank - and may have no other dealings with the Bank than their stock. In this manner - Banks must have sufficient earnings to pay both interest to depositors AND dividends to stockholders. Note also that the stockholders want the depositors to be paid the LEAST possible interest - since that generates the greatest dividend. Credit Unions members want the highest possible interest - since that is ALSO their dividend.
Banks of all types have had a tremendous impact on the economy of this country. With out banks - it would be very hard to match people who want to borrow - with those people who have funds available to lend.
Of all the functions that go on within the bank - their main purpose - is to match people with excess money - with people who need to borrow.

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ASSIGNMENT:

Discuss the role of the 'bank' in the community. Include the impact of lending practices, corporate citizenship and the roles as an employer and user of goods.

Paper length should be two to three pages - Include url's used for your information sources as references. Research paper must be emailed to the instructor by Friday of the third week of classes.

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Essay Study Questions:
For each session, you must answer completely ONE of the questions provided, and email your response to the instructor by midnight the Friday of the session week. While answers should be developed fully, it is anticipated that each answer should be approximately one page in length.

 

Why is "Great" customer service important to your bank?
What is it that makes YOUR bank - different than the competitors - and why would I want to do business there?
Why is "Ethics" important in banking?

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