For Immediate Release
September 11, 2007
SAC Presents the San Antonio Debut of Documentary Film "Helvetica" |
|
San Antonio College's Department of Visual Arts & Technology will present the San Antonio debut of the documentary film "Helvetica" on Wednesday, October 3, at 7 p.m. in McAllister Auditorium. Director Gary Hustwit will introduce the film and respond to questions from the audience at the conclusion. The SAC Office of Student Life and the Student Activities Fees Committee are co-sponsors of this event.
|
 Illustration BY Ian Arrellano, a student in Brook Rosser's Typographical Design Class
|
| The 2007 feature-length independent film concerns how the font type Helvetica was developed in Switzerland 50 years ago and came to dominate the urban landscape, from corporate logos and video to signage and fine art prints. The film, released in time for the font type's 50th anniversary, includes interviews with illustrious and innovative designers about the creative process and the aesthetics involved in their use of type. | |
| "Chicago Tribune" movie critic Michael Phillips comments, "The real achievement of the picture is the way it sharpens your eye in general and makes connections between form and content, and between art and life." | |
| Director Hustwit has produced music-themed documentaries, including "I Am Trying to Break Your Heart," about the band Wilco; "Moog," a documentary about electronic music pioneer Robert Moog; and "Drive Well, Sleep Carefully," about the band Death Cab for Cutie. | |
| The world premier of "Helvetica" was at the SXSW festival in Austin last March, and it has since been screened at Zurich's Helvetica50 celebration and at a commemorative exhibition at New York's Museum of Modern Art. | |
| General admission is $4, and admission is free with a San Antonio College ID. For more information, call Dr. Debra Schafter at 785-6074. | |
|
- 30 - |
|
|
1300 San Pedro Ave. • San Antonio, Texas • 78212-4299 • (210) 733-2147 |
|
